EMPLOYER BRANDING
Promoting your true Identity
Why it matters
of investors and customers would engage and recommend companies they trust.
of job seekers say the reputation of a company is a crucial consideration.
of candidates say they wouldn't work for a company with a bad reputation - even for a pay increase.
of employers say that employer branding represents one of the key components of the organization ' s overall HR strategy.
companies believe employer brand and reputation can positively or negatively impact revenue, less than half (44%) monitor that impact.
of talent acquisition leaders agree that social professional networks are one of the most effective tools for spreading awareness about employer brands.
What we do
Talentine conducts thorough brand audits on employer branding and defines employer value propositions (EVP) that are tailored and distinctive. We partner with global talent consultants, communication professionals, and creative producers to offer integrated employer brand communication solutions including EVP and brand content development, employee advocacy programs, creative productions, employer brand activation and recruitment marketing.
EVP Roadmap
BRAND AUDIT
Conduct internal and external audit, cultural health check, and brand SWOT
CRAFT KEY MESSAGES
Identify your values, vision statements and key messages
OPTIMIZE BRANDING CHANNELS
Analyze data, contents and optimize employer branding channels
ENGAGE YOUR TEAM
Empower your team to contribute and provide feedback
CAMPAIGN DEVELOPMENT
Introduce employee campaigns and facilitate cultural programs
APPOINT ADVOCATES
Engage brand advocates to represent and promote your organization
SHARE YOUR STORIES
Document and create brand materials on insider stories and employee campaigns
ASSESSMENTS
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